<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">

  <!-- Homepage: The 90-Day System. One long page, anchor sections
       (#system #fork #dates #apply) - anchors are NOT separate URLs -->
  <url>
    <loc>https://masar.ceo/</loc>
    <lastmod>2026-08-06</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
  </url>

  <!-- The gate: Founder-CEO Dependency Scorecard -->
  <url>
    <loc>https://masar.ceo/ceoscore.html</loc>
    <lastmod>2026-08-06</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>

  <!-- Privacy / GDPR. v1.1 added Meta as a joint controller under art. 26 RODO -->
  <url>
    <loc>https://masar.ceo/privacy.html</loc>
    <lastmod>2026-08-06</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <!-- Cookie Policy. v1.1 added the Meta Pixel as a second optional purpose.
       Linked from every page footer and from the consent banner itself, so it
       gets crawled regardless; listing it keeps lastmod honest -->
  <url>
    <loc>https://masar.ceo/cookies.html</loc>
    <lastmod>2026-08-06</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <!-- Terms of Service (Regulamin). Required disclosure for a Polish
       controller under ustawa o swiadczeniu uslug droga elektroniczna -->
  <url>
    <loc>https://masar.ceo/regulamin.html</loc>
    <lastmod>2026-08-06</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <!-- DELIBERATELY ABSENT, do not add without re-deciding:

       kit.html (the EUR99 Founder OS Starter Kit) is down-sell-only. It is
       reached one way, Ahmed sending the direct URL on a qualification call
       after a budget no. It must not appear here, must not be linked from any
       page, and should carry <meta name="robots" content="noindex"> when it
       ships. A cohort prospect finding it in search results before the call
       would be shopping the cheap option instead of having the conversation.

       No page path exists for /scorecard, /kit, /program, /workshop, /audit,
       /about or /contact. Adding any of them here produces a 404 in Search
       Console, not a ranking. -->

</urlset>
